Cohorted is one of the biggest Beauty Box companies in Europe, and they're by far the best. Being owned by an agency already, they knew exactly what they wanted and during their agency selection phase, they spotted That Works as being both reasonably priced and exceptionally talented.
With their previous site being cumbersome, slow, and difficult to navigate we started from scratch and designed the new site from the ground up.
We completed Adobe XD wireframes for the entire site across desktop and mobile. In total there were over 50-page designs completed by the That Works team, a new record!
We then began developing with a focus on site speed optimization, scoring 96% for performance on GT Metrix, and passed all core web vitals checks. On go-live conversion rate lifted by 44%!
As Cohorted is an international company, we're now working on translating and implementing a new internationalization strategy for them.
We set out to increase Conv. rate and provide a platform for Cohorted to level up and we delivered it. A great effort from the whole That Works team and we're super proud of what we created!
Cohorted Beauty Box Shopify Build
UX DESIGN | CUSTOM STORE DEVELOPMENT | SUBSCRIPTION | SEO | INTERNATIONALISATION